The Made in Saudi Program has been launched under the patronage of His Royal Highness Prince Mohammed bin Salman bin Abdulaziz, Crown Prince, by His Excellency, The Minister of Industry and Mineral Resources Mr. Bandar bin Ibrahim Alkhorayef on March 28th, 2021.
It is a National Industrial Development and Logistics Program (NIDLP) initiative managed by the Saudi Export Development Authority (Saudi Exports). A governmental body concerned with increasing Saudi non-oil exports. Saudi Exports set out to develop and manage MiS program with the intent to help support the Kingdom in achieving Vision 2030 objectives.
Our Vision: Making Saudi Arabia’s products the preferred choice.
Our Mission: Supported by our ecosystem, we are committed to build a trusted brand that drives demand for Saudi Arabian products.
The program plays a key role in building a trusted national brand for Saudi products and services, promote Saudi Arabian made products and services locally and globally, and provide a unique and consistent experience for the members of the program.
Under one unified brand, MiS will bring significant opportunities for businesses to expand their reach and promote their products domestically and globally.