In 2010, Mounir Haidar, along with a team of industry experts and investors, founded LEAD Development and Project Management Consultants. Their objective was to establish a high-end niche real estate development company that collaborates with a carefully chosen clientele of high-net-worth individuals. Since its inception in 2010, the company has successfully conceived, constructed, and delivered projects valued at over AED 10 billion. Throughout this journey, they have solidified a strong reputation, extended their partnerships with clients, and demonstrated unwavering dedication to their core values, which encompass Entrepreneurship, Integrity, Accountability, Innovation, Delivery, and Excellence.